As enrollment management professionals and marketing experts, one of the critical conversations you must navigate is about full-pay families. These families are
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Full-pay Families: How to Communicate Their Importance to Employees
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August 1, 2024
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As enrollment management professionals and marketing experts, one of the critical conversations you must navigate is about full-pay families. These families are
Are Your Admission and Communications Offices in Sync?
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July 31, 2024
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Imagine you’re trying to cook a gourmet meal. You have two chefs, each with their own set of recipes and techniques. One
Not the Strongest Brand? Six Ideas to Increase Your Success
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July 30, 2024
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So, you’re not the strongest brand in your private school market. You’re not alone. But guess what? That’s okay. Your fortunate, because
Unlocking Success: Marketing Strategies to Attract Full-Pay Families
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July 29, 2024
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When embarking on my first role as director of admission, I quickly realized the paramount importance of generating sufficient revenue to sustain
Do Your Trustees Understand the Discount Rate?
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July 28, 2024
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As enrollment management and marketing professionals, we often face an uphill battle with discount rates, a concept that can make or break